Nottingham is a city that’s growing both physically and in its ambitions. It is time that Nottingham improves its parking strategy and has a better method of directing people that matches its size and status as a regional capital and one of England’s core cities.

A new parking system is needed, one that gives clear instructions to drivers on where to head in order to best reach their ultimate destination, reducing frustration and making it more likely that they will return in the future.

By giving motorists more information and by making destinations and parking facilities easier to get to, the new system could revolutionise how people get to and get around the city. It would be of great benefit to local businesses, meaning more visitors and customers, less time and money wasted through congestion and contribute to reducing pollution.

That is why Nottingham City Council wants to implement ParkSmart - a revolutionary new way of helping motorists and pedestrians to get to where they want to be.